Updated Mar 25, 2019

wdg.co.il

wdg.co.il

Reut Naggar

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LGBTQ news

For 4 years have been building the LGBTQ narrative in Israel, making a shift from - sex and violence stereotype (this is how the mainstream media covers us) to activism and equal rights narrative. Changing the discourse both in Google and in the field. For example, we were approached by a lesbian couple who received a discriminatory treatment from a homophobic officer. We turned the Company on...
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For 4 years have been building the LGBTQ narrative in Israel, making a shift from - sex and violence stereotype (this is how the mainstream media covers us) to activism and equal rights narrative. Changing the discourse both in Google and in the field. For example, we were approached by a lesbian couple who received a discriminatory treatment from a homophobic officer. We turned the Company on behalf of Wdg - LGBTQ news and the same couple received an apology, the employee was summoned for a reprimand and all the branches of the company were instructed about the LGBTQ community. We are creating a news network making an impact together on the LGBTQ agenda and rights. Especially in 3rd world countries, where the thing LGBTQ need the most is a voice. We believe it could be an amazing project to create WDG content accessible in Arabic and Russian. Collaborating with local communities, finding the right people, creating more and more LGBTQ content, building and gathering. Creating a global virtual LGBTQ country, learning from each other, becoming political and influencing, diverse and liberal.
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Stage 5: Scaling

WDG.co.il, 4 years, LGBTQ independent media body. Education and just society. 40k unique users per month, 100k hits. The next step is to expand audiences and community reach with language accessibility. Arab and Russian LGBTQ content.

Focus Areas:

Communications and Media, Democracy, Human Rights, and Governance, Education and 2 MoreSEE ALL

Communications and Media, Democracy, Human Rights, and Governance, Education, Social Development and GenderSEE LESS

Implemented In:

Israel, Palestinian Territories and Russia

Israel, Palestinian Territories and RussiaSEE LESS

3
Countries Implemented In
40,000
Customers
2
Employees
$100,000
Funds Raised to Date

Problem

We started WDG 4 years ago because we understood that an independent media is critical for evolving to a more involved, political and synchronized community. A clear and accurate voice of the LGBTQ community. There are still too many LGBTQ members without a voice, in Israel and worldwide. Am I the only gay in the village? A well known question for LGBTQ growing up in a conservative societies.

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Solution

WDG.co.il - is the only Israel’s independent LGBTQ news website. We believe that there is no discourse on us without us. Knowledge is power and we dedicate our time and passion in bringing the news from Israel and the world to our website and on to our community, reflecting the diverse reality, breaking the stereotypes. our vision is to create Arabic and Russian LGBTQ content.

Target Beneficiaries

Our goal is to raise awareness and break stereotypes. Within and outside the community. The LGBT community is of interest to the general public. It's an icon of liberalism and the litmus test of the democratic-religious states of our times.

Mission and Vision

Creating language accessibility for varied and complex content will raise awareness within the community, help reduce feelings of loneliness, and help build trust that leads to relationships and community building. Strengthening and building the proud communities in each country will help advance the feminist struggle, fight against racism and promote an inclusive and more open society.

Competitive Advantage

We are grassroots movement, we have been doing it for 4 years and we are eager for change. we already built a strong brand thats working and now is the time to scale up. Archivism, information synchronization and community building. Creating a liberal narrative. We set started WDG because we are tired of being reviewed and decided on the narrative for us. We believe that there is no discourse on us without us, and our vision is to create Arabic and Russian LGBTQ content for our friends in their mother tongue. We have 40,000 unique users every month and 100,000 hits. The next step is to expand audiences and community with language accessibility.

Planned Goals and Milestones

Our vision is to create Arabic and Russian LGBTQ content for our friends in their mother tongue in order to advance education and A just society.
Funding Goal500,000

The Team Behind the Innovation

We are George Avni and Reut Naggar and we are an activists for LGBTQ and women's rights living in Israel. WDG.co.il - is the only Israel’s independent LGBTQ news website. We understood that an independent media is critical for evolving to a more involved, political and synchronized community. A clear and accurate voice. Narrative. Knowledge is power and we dedicate our time and passion in bringing the news to our community, reflecting the diverse reality, breaking the stereotypes.

EXECUTIVE TEAM INCLUDES WOMEN

Milestone

Dec 2019
New Country Implemented In
Russia
Mar 2019
Recognition ReceivedPENDING
Jul 2017
New Country Implemented In
Palestinian Territories
Dec 2015
New Country Implemented In
Israel