Updated Feb 13, 2018

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Play.Connect.Learn

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Focus Areas:

Education

EducationSEE LESS

Implemented In:

India

IndiaSEE LESS

1
Country Implemented In
Verified Funding
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Innovation Description

This innovation leverages the exponential growth of television and mobile coverage in rural India to foster the informed participation of families and communities in promoting early, basic, and proficient mother tongue reading skills. The Marathi dubbed version of Galli Galli Sim Sim, a children’s television program based on the award-winning Sesame Street program, reaches 2.2 million children on the local language channel of public broadcaster, Doordarshan Sahyadri. PCL is building a mobile application, featuring the characters of Galli Galli Sim Sim and accessible on low-end smartphones, which will use a progressive learning mechanism that allows children to read and learn at their own pace. By partnering with local development agencies and utilizing Sesame Workshop’s proven learning methodologies, PCL will strengthen linkages between communities and local resources/formal education systems.

Milestones

Date Unknown
New Country Implemented In
India