Stage 4: Transition to Scale
A Lucky Iron Fish is small enough to be stirred easily but large enough to provide about 75 per cent of daily iron requirements. “The results are stunning,” says Dr. Alastair Summerlee, President of the University of Guelph and Chair of the Board of Directors of Lucky Iron Fish. “Initial results show a huge decrease in anemia and the village women say they feel good, experience no dizziness and have fewer headaches. The iron fish is incredibly powerful.”
In Cambodia, six in 10 women are anemic due to iron deficiency in their diets, causing premature labour, hemorrhaging during childbirth and the impaired brain development of their babies. Usually obtained through red meat or other iron-rich foods, a small chunk of iron added to water in the cooking pot can release a life-saving iron supplement, but attempts to persuade mothers to do so were unsuccessful.
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In 2008, Chris Charles thought of creating a piece of iron shaped like a local river fish believed to bring good luck and fortune. His simple idea succeeded beyond all expectations, and the goal is now to scale up the product.
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On a 2008 study mission in Cambodia, University of Guelph researcher Chris Charles thought of creating a piece of iron shaped like a local river fish believed to bring good luck and fortune. Women happily placed the Lucky Iron Fish in their cooking pots and, in the months that followed, anemia in the village fell dramatically. Small businesses across Cambodia will produce and distribute the fish with quality control measures in place.
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