Stage 3: Proof of Concept
Health, Environment, Waste Management and 5 MoreSEE ALL
Health, Environment, Waste Management, Communications and Media, Monitoring & Evaluation, Social and Behavior Change, Digital Inclusion & Connectivity and TechnologySEE LESS
Identify and cultivate civic champions in a marketing campaign to encourage latrine adoption amd enable local enterprises.
How does your innovation work?
WaterSHED's Hands-Off Sanitation Marketing program unlocks the power of the private sector to deliver safe sanitation products and services to rural Cambodians. This project will identify and cultivate civic champions to encourage latrine adoption, thereby helping communities change behaviour norms and achieve total sanitation.