Updated Jul 27, 2020

ECOLOO Sustainable Sanitation Solution that Saves Lives, Water, Energy and the Environment!


Imad Agi

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ECOLOO is a social impact driven enterprise. We design, manufacture, market and distribute innovations related to water, sustainable sanitation, hygiene and environment to solve the world's pressing WASH issues.

Description:ECOLOO base is made of a 2-tier chamber: the upper chamber is where human waste including urine (not urine diversion system) is collected and treated by specially formulated bacterial culture whilst the lower chamber is where the organic fertilizer in liquid form is rendered to by gravity using no water to flush. The lower chamber is built with a special indicator and...


Description:ECOLOO base is made of a 2-tier chamber: the upper chamber is where human waste including urine (not urine diversion system) is collected and treated by specially formulated bacterial culture whilst the lower chamber is where the organic fertilizer in liquid form is rendered to by gravity using no water to flush. The lower chamber is built with a special indicator and outlet for end users to collect or drain out the ready-to-use by product each time the lower chamber is full.

While the bacterial culture dissolves the solid waste and turns this waste and other degradable waste such as toilet papers and tissues into ashes in this water free environment within just 3-4 days, the nitrification process that is built in the system converts the liquid waste into by product of value added fertilizer that is odour free, pathogen free and yet full of nutrients within 30 minutes.

Value Added Fertilizer:ECOLOO has only one chamber with one hole and all the waste, including toilet paper, urine or wash water, will all go down naturally by the pull of gravity into the upper chamber. Users have an option to dry flush the solid waste by flattening it with a special built in mechanical device. The by-product is partly a brownish liquid fertilizer rich in nutrients and free from odor and pathogens (organisms generating diseases). This organic fertilizer will be a huge saving in fertilizer usage to nursery plantation caretakers as soon as they replace the chemical fertilizer with natural fertilizer for their nursery.


Stage 5: Scaling

ECOLOO, with its global presence in over 20 countries across Asia, Africa, Europe, North and South America has over 2000 toilet installations.

Focus Areas:

Water Sanitation and Hygiene (WASH), Health, Environment and 6 MoreSEE ALL

Water Sanitation and Hygiene (WASH), Health, Environment, Waste Management, Sanitation, Resilience, Entrepreneurship, Refugees and Housing and InfrastructureSEE LESS

Key Partners
Funds Raised to Date


Problems That Our Solutions Address
ECOLOO addresses the world's pressing issues as follow:
§ There are approximately 2.5 billion people or 40% of the world population have no access to adequate sanitation and hygiene
§ Scarcity of water leads to poor sanitation
§ 1 billion people still practice open defecation
§ Lack of security, well-being and dignity for women and children
§ Waste of up to 60L of water on flushing per day per person (up to 6 visits)
§ 80% of diseases in developing countries are waterborne due to contamination
§ Flushing water in the drain increases water scarcity and availability for those in needs for drinking
§ Waste of energy and money that are spent on building each Sewage Treatment Plant (STP), infrastructure (CAPEX) and treatment process (OPEX)
§ Water leakage from pit latrine or untreated Individual Septic Tank (IST) can cause contamination in water underground and this leads to poor health and even death

Open spaces, riverbanks, road, street side and the open field are some of the common places for the BoPs to defecate due to lack of proper sanitation. It is also seen that the water sources are badly affected by both pit/ring latrines due to the poor sanitation. The sewage from the flush toilet has not only polluted the environment but also contaminated land & water resources and all these eventually affect the health of these people via water or air borne diseases which will continue to keep them in poverty & hunger as kids are not able to go to school, chemical fertiliser is too expensive for the farmers and in some drought areas, water has become scarce and expensive for them.

Why people are not able to come out of the poverty and hunger cycle!

As per survey, a person living in an open defecation or pit latrine area unknowingly consumes 10 gm of fecal content everyday because of the water sources that are badly affected by those practices causing 80% of diseases like Dysentery, Typhoid, Polio, Cholera, Hepatitis A, Hepatitis E, Gastroenteritis, Cysticercosis, Diarrhoea, Ascariasis, Trachoma and others. One gram of human feces contains 10,000,000 Viruses, 1,000,000 Bacteria, 1,000 Parasite cysts, 100 Parasite eggs.

The article about the ecological quantification of the relationships between water, sanitation and infant, child, and maternal mortality published by US National Library of Medicine - National Institutes of Health demonstrates the missing link between water, sanitation and mortality: www.ncbi.nlm.nih.gov/pmc/articles/PMC3293047



ECOLOO solves the world's pressing issues related to water, sanitation, hygiene and environment; and will have a domino positive impact on poverty, health, women, organic agriculture, food security/quality, society and well being.

Our award winning biological sustainable sanitation solutions are based on the principles of Simplicity, Scalability, Environmental Responsibility and Economic Viability.

ECOLOO contributes to achieve the following Sustainable Development Goals:

§ SDG#1: No poverty - The poor can benefit from free organic fertilizer from ECOLOO and improve their lives. No more expensive chemical fertilizer will be needed. No GMO. Organic agriculture brings higher value to the farmers and support them financially.
§ SDG#3: Good health & Well Being - hygienic toilets like ECOLOO lead to healthier people especially for women and children (security, rape risk and health issues)
§ SDG#6: Clean Water & Sanitation. ECOLOO provides sustainable sanitation solutions that are totally enclosed system (preventing pollution and contamination), waterless (preventing sewage generation and environmental contamination).
§ SDG#11: Sustainable Cities & Communities - by adopting our sustainable solutions in the cities and communities for indoor and outdoor purposes and turn any complex and building into eco-friendly and sewage-free complex and building
§ SDG#14: Life Below Water - by treating our waste on site instead of dumping the untreated sewage and toxics into oceans and rivers, we prevent the lives below water from being contaminated
§ SDG#15: Life On Land - by having sustainable toilets and fertilizer, more lives on land can be saved from water borne diseases, contaminated fish and chemical fertilizer (which can be hazardous to the soil, water and lives on land)

Prevention is Better than Cure!

We have to protect our water resources by preventing water from being flushed/mixed with waste. Flush toilet is the worst invention of all times according to WASH experts, creating diseases killing people.
This flowchart explains how: www.ecoloo.eu/images/prevention.jpeg

Target Beneficiaries

Our beneficiaries are mainly the 2.5 billion people who do not have access to water and sanitation, rural communities which have no access to proper toilet facilities, shortage of water due to drought or geographical condition, victims of disaster, refugees, slums, homeless, schools in rural or remote areas, floating houses. Other than that, our market segment includes heritage sites, national parks, islands, sports & festival events, off grid houses, pilgrimage areas, construction sites and off shores.

Mission and Vision

Our Vision is to contribute to a better environment by solving water, sanitation and hygiene issues through sustainable toilet system to every household

Our Mission is:
§ To improve sanitation globally and provide sanitation system that is economically viable, socially acceptable, technologically and institutionally appropriate and environmental friendly
§ To create a global recognized brand
§ To attain the lowest cost so that everyone can afford to use ECOLOO
§ To make significant contributions in the fields of WASH and agriculture
§ To be the best company to work for where employees are treated as part of big family
§ To maintain the highest quality product, embracing technology to reduce cost and enhance service levels
§ To educate, promote and protect human health, hygiene and dignity by providing eco toilet and breaking the cycle of disease

Competitive Advantage

Our distinctive competitive advantages over our competitors are:
§ ECOLOO is odour free all the time
§ Our price is affordable and reasonable
§ ECOLOO is durable and can sustain any weather condition
§ ECOLOO does not require removal of solid waste like other composting toilets
§ ECOLOO is appealing with various options from design to color, shapes and sizes
§ ECOLOO requires no energy at all and lightings can be solar powered at minimal cost
§ ECOLOO provides comfort to users, it is ergonomically designed, perfect for bowel system
§ ECOLOO does not require water for flushing but water can still be used for personal hygiene
§ ECOLOO is so easy to be used or maintained and maintenance is low as our bacterial culture is cheap
§ ECOLOO is a decentralized / on-sight treatment system with no digging or piping and doesn't generate sewage
§ ECOLOO generates liquid fertilizer that is odourless, pathogen free, rich with nutrients, safe for the environment
§ ECOLOO can be easily moved from place to place to be used for short or long term and for outdoor and indoor purposes
§ Our special bacterial culture is not only safe for human and environment but can breakdown the solid waste within 3-4 days
§ Our production is scalable and adaptable to other countries and can be adopted in any culture or geographical and climate condition

Planned Goals and Milestones

Our company's top 3 milestones for 2020 are:

§ Developing new products for different applications

§ Developing our smart eToilet with special features including digital payment and toilet tracking app

§ Developing partnerships in some of the big international markets such as India, China, Indonesia, Philippines and South Africa.

Funding Goal15,000,000
Projected Cumulative Lives Impacted2,000,000
New Implemented CountriesMongolia, Chile, Canada, Philippines, Nigeria
Recruit2 management, 3 marketing, 2 board
New Feature Read more: http://www.ecoloogroup.com/impact.html

The Team Behind the Innovation

ECOLOO team players have unique attributes and capabilities in innovation, strategy, R&D and executing programs and running successful companies. These people are highly motivated and passionate ecopreneurs, speakers, professionals and experts, certified trainers, educated, experienced and professional WASH (Water, Sanitation Hygiene) experts. The skills from innovators to manufacturers, environmentalists, trainers & WASH experts. ECOLOO team players are very dedicated and passionate to solve the most serious and humanitarian issues related to WASH. We work together as one and have been doing so for the last 8 years since our cooperation. Invented, patented, tested many products. We have a good track record supplying our products to UNDP twice among others and received many awards, recognitions from institutions around the world.



Jul 2020
In The News
Jul 2020
Recognition ReceivedPENDING
as part of
 International Federation of Inventors' Associations (IFIA)
Jul 2020
Recognition ReceivedPENDING
Jul 2013
Key Partnership
ORGANIZATIONECOLOO Greentech Malaysia Sdn Bhd
Jun 2013
Jun 2012
Key Partnership

Supporting Materials